Though earthquake and tsunami have influenced Puma's market sales, Puma scores a lot of money in the first quarter of 2011. Puma brand in the first quarter, sales increased 12.5% ??to 8.11 billion euros, consolidated turnover grew by over 9% to 7.73 billion euros. Growth was mainly due to the merger of Cobra brand. Footwear sales increased 6.8% to 4.17 billion euros, apparel sales increased by a mere 2.2% to 2.41 billion euros.
Puma company has forecast the whole year's sales may reach 30 billion euros, or 4.03 billion dollars and the first quarter's net income rise adidas running ukby 7.1% , which is 77.7 million euros, or 1.1 million, while last year, Puma's sales is 72.5 million euros, or 9.73 billion dollars.
The company expects sales in the U.S. market this year will increase 23.5%, other Latin American countries can achieve double-digit growth and in the Asia-Pacific region expect increasing 16.3%.
Last month, sales growth in theadidas running uk Asia-Pacific region eased the impact on Japan market. This year there will be more major sporting events including the FIFA Women's World Cup held in Germany, and many other sailing projects. To Puma and other sporting goods manufacturers,adidas running uk the holding of sports events is critical to their sales, Puma will also seize the opportunity, allowing the company to achieve sales target this year and continue to struggle for the five-year plan that the sales reach 40 billion euros, or 5.38 billion dollars in 2015.